Our Story
Born in Newark, Delaware in 1991
Wayback symbolizes the inner “rebel,” who might not eat their veggies, but holds the door for grandma EVERY TIME. Slightly irreverent towards those who don’t understand, but always reminded. Wayback is honest and straightforward, reflecting our Guests: hardworking people who want simple, uncomplicated things.
Coming here is a treat. It’s a place for everyone to feel comfortable, and no one is excluded. It feels revived – young and fresh with a nod to how things were “back in the day” but with a twist.
Today, headquartered in the Cheshire, CT, we strive to create a place where everyone—from our Franchisees and Guests to our partners and community—can belong together.
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